Choosing the right CMS platform for your web page isn’t always the easiest decision. While several designers often go with what they know, it’s important to take into account one of the biggest features that these CMS platforms offer… out of the box SEO. From your meta data to properly structured URLs, you’ll find that there’s a lot that goes into SEO, and if you don’t have the right platform for your site you may be looking at a lot of manual work and data entry, which could be time better spent on other things.
In order to compare the three major CMS platforms in terms of SEO, you’ve got to also look at the plugins and extensions that each one offers for your website.
Not only is WordPress extremely easy to use, but the platform is so popular that there are endless paid and free plugins that you can purchase to enhance your SEO settings. Whether you’re looking to tag images or simply enhance your meta data a little bit further, you’ll find a lot of benefits to going with the platform that has people pushing sites out left and right.
Drupal was once considered to be a pain to efficiently manage. The interface was better off left to developers and those who could work with code. This caused several problems in regards to making sure your SEO was up to par. Fortunately for Drupal users, version seven was released which gave users a much friendlier interface to use. The SEO should now be considered up to par for those who were holding off on the platform. If you’d like to explore the new version of Drupal, you’ll most likely enjoy the new interface.
If SEO is your concern, then you may find that Joomla! Is going to be a less than optimal choice.
The out-of-the-box SEO is fractional compared to that of Drupal and WordPress. While we’re not fans of the interface either, we’re more worried about how this SEO issue can impact site traffic to users of the platform. If this is the route you choose to go, you’ll most certainly need a couple of plugins to make sure that your SEO efforts are well-lead.